Search Engine Management vs. Reputation Management

While Search Engine Optimization (SEO) and online reputation management may sound similar, they are two distinct areas. Continue reading to learn more about their differences. How your brand appears online can make or break your […]

Julie Kelechian   Reputation
DETAIL

How Podcasts Can Dramatically Improve Your Online Reputation

While there are many ways to prove your authority in your field, creating Podcasts is one of the most effective. A Podcast is a digital audio recording that interested parties can download and listen to […]

Julie Kelechian   Reputation
DETAIL

Search Engine Optimizer Sentenced to More than 3 Years in Prison for Extortion

That’s right! Next time your SEO specialist threatens your rankings, you should remind them of this case. SEO is a competition, yes, but if your retained firm holds rankings over your head they may be […]

DETAIL

9 Ways to Optimize your Online Reputation Management

As internet offense (hacking), outpaces internet defence, our personal brand reputation and online reputation management (ORM) is more vulnerable than ever, and is going to take a front seat in 2016. For the serious public […]

Julie Kelechian   Reputation
DETAIL

Bell Forced to pay $1.25 Million CAD for Posting Fake Reviews

As more and more people are going to search engines to look for companies, they might find other information high enough on the search result page to draw their attention. This can either be good […]

Julie Kelechian   Reputation
DETAIL

Easy Steps to Branding Yourself as an Expert in Any Field

With search engines at your customers’ fingertips, it is important to control your online reputation. Creating your image and establishing your brand means asserting yourself as an expert in your chosen field. If you want […]

Julie Kelechian   Reputation
DETAIL

Your Employees Can Damage Your Reputation; what to watch out for

If you have a company, I am sure you hire the best employees who fit the company’s culture. More and more employers are going online to try and find any negative posts or pictures on […]

Julie Kelechian   Reputation
DETAIL

How an Online Reputation Can Kill a Multi-Million Dollar Medical Practice; Case Study: Walter Palmer

When searching for a medical professional like a dentist or a family doctor, most of us either get a reference from family or friends. Although, some other people might do an online search for a […]

Julie Kelechian   Reputation
DETAIL

Reputation Marketing

What is worse than having a negative reputation online? Not having an online presence at all! I say this because most searches for products and services are done online and if people can’t find you, they […]

Greenerbelt1986   Reputation
DETAIL

The Dangers of Outsourcing Reputation Management Services to Third World Jurisdictions

As most companies have shareholders to satisfy and continuously show better profits each quarter, companies are outsourcing work to third world countries. This is great because instead of paying someone in North America or Europe […]

Greenerbelt1986   Reputation
DETAIL
Page 2 of 3123