The 93 year old warren buffet is currently the chairman and CEO of Berkshire Hathaway. He is one of the most successful investors in the world and has a net worth of over $110 billion as of January 2023, making him the world’s fourth-wealthiest person and that means we could all pay attention to his […]
What we can learn about Reputation Management from Warren Buffet Read More »
In a study conducted by Marketing Land and Digitalis UK, it was found that out of the world’s 50 most successful brands, 14 of the brands had negative results show up on Google’s first or second page. To take the study a little further, it was found that 20 of those brands did not have
Online Reputation Management: Mistakes to Avoid in 2022 Read More »
The job hunt in the digital age is more complicated than it used to be. Not only is competition denser with various sites like indeed.com allowing for keen seekers to apply to hundreds of jobs until they receive replies, but the presence of social media accounts incentivize potential employers to snoop around for clues about
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After working very hard to establish an attractive, informative website for your business, you may sit back and wait, expecting visitors to come pouring in demanding your products or services. When this doesn’t happen you may wonder why, which can lead you into search engine optimization, or SEO. Simply put, SEO is the science of
4 Ways to Ensure One Bad Review Won’t Impact Your Reputation’s Search Results Read More »
Customer service is one of the key components of any online marketing strategy. Think about your own habits for a moment. When you are purchasing a product online, one of the first things most people look for is the rating. How many times have you looked at a four-star rating and kept looking for something
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Have you always known that you would someday start your own company, even at the ripe age of ten when you would try to sell your Halloween candy to your parents? Sure, it may sound simple enough to say that you’re going to mass purchase sports bras from Alibaba.com and sell them for a high
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You have a right to believe that your business is excellent at what it does–and perhaps that it’s even better than the competition. After all, you have likely spent a considerable amount of time, effort and money to make it so. However, a personal bias toward one’s business or oneself can actually adversely affect reputation
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Whether you own a small bed and breakfast in the English countryside, or a large franchise of luxury hotels, you need to understand the importance of online reputation management services. Browsing through platforms such as Airbnb and Expedia have become ubiquitous for both business and pleasure travellers. A TripAdvisor study conducted in 2017 revealed that
Five ORM Tips Hoteliers Can Implement from Home Read More »
Today it is absolutely essential for companies to establish and maintain positive online reputations. This can take a considerable amount of time and effort, and the unfortunate fact is that it can all come crumbling down in a heartbeat. A single disgruntled customer who takes to the internet to complain about a company can do
5 Ways Your Company is Harming Its Own Online Reputation Read More »
Social media presents businesses with wonderful opportunities to reach out and interact more personally to a broad base of consumers, and–thanks to sharing–establish contact with scores of consumers that they may otherwise never have an opportunity to connect with. However, it also presents an opportunity for businesses to be criticized much more openly, in such
Social Media Negativity: How to Respond in a Way that Strengthens Your Reputation Read More »
